Even with recent hurdles, Toronto and Vancouver continue to be among the world’s most sought-after cities—ranking 20th and 24th globally, thanks to their robust economies. Yet, the challenge of high housing costs keeps their Quality of Life scores lower than many would hope. The reality is, Canada needs to build between 430,000 and 480,000 homes each year to truly move the needle on affordability—a goal we haven’t reached yet. In Greater Vancouver, I see firsthand how strategic planning and a tailored approach are essential for navigating such a dynamic market. Thoughtful pricing and marketing can make a real difference for those hoping to make their next move.
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